Glowleaf

When this idea came to me, I thought it was too stupid to work. I gave it a shot, and it actually worked.

Here it is. As usual, if a competitor is stupid enough to have adsense on his site, go to your adwords account and make a new image ad site placed to his url.

Put up a blank image, yes, a blank image, and bid high to ensure the top spot. The color of the image should be the same as his background, so if its pink, put pink…

You will have to submit the image ad several times until a bored google employee approves it, but if you did any facebook ads, you are already used to the drill.

What this does is simply negating his adsense income for as long as he does not notice it, since noone clicks the ad. Almost noone, I had 2 clicks and 23k impressions.

Easy? Yes

Stupid? Completely

Does it work? Yup

Popularity: 5% [?]

written by admin

Today I made some phone calls, selling banner space to my site, to other businesses in the same niche.

And I made a realization: I am selling them, what was already theirs for a good solid 10 years now. 10 years in the internet life is like a millenia. These businesses owned the top 10 results for years, and I showed up out of nowhere, grabbed the top spot, and now I am selling them an overpriced banner slot. Its so shitty I love it.

Now, I am thinking of doing the same in other business niches. I am gonna forget about affiliate offers, the regular high volume niches etc for a while. These businesses cannot sell from affiliate networks, but they are paying big cash to show up on buyers monitors.

The key here, is experience. Weigh the niche, build it proper, spam the shit out of it. Link build it, make sure it gets to the top spot when google lifts the filters, and simply own the first place before google even indexes you.

A little tip is: Try to market to the businesses who already buy banners and adwords, but who don’t know shit about seo.

Quoting Sun Tzu, The Art of War:

A battle is won before the swords unsheath.  

Popularity: 29% [?]

written by admin

A year ago, after a lot of research, I decided to go for a very competitive niche.

(I will not say what that niche is, but smart people will find out anyway)

The niche is a standard business avenue, unlike the classic affiliate marketing world.

The keyphrases I went for were 2, a main and a secondary one.

The main keyphrase had 80.000 results in Google, hardly a competetive number for other niches like poker or credit.

The secondary keyphrase had 220.000 results in Google, a better match.

Obviously, the secondary had more searches than the primary, so why did I choose it the other way around?

Well, the answer was that while the secondary had more searches (and competition), it was a wider interpretation of the business, whereas the primary is spot on the theme. Also, in the primary, the other sites where actually my competitors, where in the secondary, it was them and lots of relevant businesses, but not actually the competition. I hope that made sense.

Then, I researched many of the competitive sites, and I laughed a lot while doing so. The 90% of them was horrible, and the remaining 10% was too basic, and most of that 10% had seo from 1995.

Examining the top 20, and their backlinks, I saw something ugly. These guys had stuffed keywords in metatags, backlinks from every relevant directory out there, DMOZ links, Yahoo directory links, PR6 links from irrelevant sites that had not been updated since 1996 (yes, I am serious). The top 15 where on-site seo’d to shit, with almost every page indexed, in both yahoo and msn.

And the cherry on top was the domain age. Every domain was from 1997-2001 tops, and every site has been in the index with closely the same content ever since its registration.

Not a good landscape to dive into. Actually, for the past 3 months, the only thing keeping me from outranking them is domain age, and their backlinks age.

Right now, I am close to Google spot 26, and the site keeps on ranking as Google lifts the filters from my links. How did I do that? Simple:

• Pure content. Many of the competitive sites where the classic brochure sites, saying a bit about the company, some pics, prices, and a few more pages. I found that they lacked in content, so I beat the shit out of my content part, and stuffed everything in. They have 200-2.000 pages, I put up 50.000.
• Links. All their links where reciprocal (which worked in the old days, but now it nullifies the “vote” from one page to another). I put on one way links. Also, I put the directory on a different domain, so any reciprocals became 3-way-links.
• Spam links. All their seo was white hat, and borderline gray hat. Don the black hat my friends, and your opposition is in deep trouble.
• Dullness. Their sites, except a few, are dull, dull, DULL. Put some web 2.0 thingies up there, and your are good to go.
• Sex. Or lack thereof. Let me say this softly: YOU CANNOT SELL ANYTHING WITHOUT SEX. I put on pictures of babes. They are going the family route. I win, they lose.
• Static sites VS pinging blogs. You know who wins.
• Adsense. Come on! Adsense on a business site? He has got a nice: “This site a scam? Find out here” ad that steals a third of his traffic. Amateurs…
• Communication. If you dont communicate with your customers, you lose. Put in blogs, skype, email addresses everywhere, phone numbers, contact forms, forum, comment, etc.
• Imagination. They lack imagination. I dont. Create anything you can think of that can give you a competitive advantage. Find what they dont have, and put it up first.

EDIT: I got asked what I mean by keyphrase.

When you say keyphrase instead of keywords, you mean like a long english sentence that has the keyword in it? can you give some examples?

A keyphrase is a phrase that contains a few keywords you want to rank for. Something like the longtail, but not exactly. An example : “Glowleaf affiliate marketing blog, out of the box thinking for making money online”

You spoke in the last post about beating the competition with, among others, pure content.
They put 2000 pages, you put up 50,000. How did you put those up? I mean it must be generated, but then the content quality isn’t there so much? Or did I miss something?

About content, you can autogenerate pages, interlink them, and put up links. Check this out:
http://www.cashquests.com/google-pag…eat-the-system

Also, eli at blue hat seo says that internal linking to the upper pages push up rankings as well. I could not find the article on a quick glance. You should read his whole blog anyway!

So, I just combined the two ideas.

Once you put up those pages, all you have to do is try and index them. Then your ranks will go up. Also, always monetize the autogenerated pages with ppc (not adsense, try adbrite, or better yet, peakclick).

What I have been wondering about is how to facilitate the most time consuming part of the work: content.

Could you tell me more about generating those pages. I mean generated pages that are, i guess, good enough in terms of english to get people to go on them and click on ads.

I heard of some generators using dictionaries, but it’s most for bots, not so much for humans.

I like rssevolution. You have to buy it, but you can use a demo for a few days to see what it does. A free alternative is yacg.

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Popularity: 27% [?]

written by admin

My aggressive side is taking over me.

Do you know what googlebowling is? Its when you manipulate other websites stats from outside, for example making www.whitehouse.gov rank for “traitor”.

Do you know what xrumer is? I wont tell you, just google it.

Google has a serious problem with link spamming. If you think about it, a search engine has to use as many, if not more, resources on detecting spam, as there are needed for doing the indexing work.

Google has made a serious error, in letting a domain get banned for incoming spam links. So, how can you (ab)use that?

Simple! Create spam links for your competition!

Be careful though, because authority sites are simply immune to this technique. You cannot make wikipedia get banned. You simply cannot.

As always, review your top 20 competitors. Find the weaker one, the one with the less authority links, the one who just showed up on the list. The one with the newest domain. There are sites who rank top 10 without having thousands of strong links.

The bullet version, look for:

• New domain
• Few strong links
• Newcomer on the list
• The webmaster is clearly not a SEO
• Already spammy promotion (gray/black hat)

Once you find your victim, set up xrumer, and put it on aggressive mode. Make it generate thousand links per day, all with the same anchor text. Make it get caught, raise a red flag that yells spam. Report the spammy links from your google webmaster page. Keep it up until he gets burned.

Try this only on the weak sites. If you do this on an authority site, you will probably help him rather than harming him.

Popularity: 11% [?]

written by admin

On a previous post, I described what you can do to derank your competitors, by making them or baiting them to link to your banned domain.

But why target one or two competitors at a time?

Why not target all of them?

How? Make a niche directory. Create a directory, that everyone in your niche will want to get into. Make it targeted to the niche you want, nothing else, the tighter, the better. Make it seem as the best directory someone in that market can find.

Then simply set up a link script, the one that requests a reciprocal before it lets you submit yours. Send out mails to your competition, to enter the directory. And voila! You will burn everyone that submits

Of course, that will work for less than savvy webmasters. A way to take it to the next level, is to link-laundry.

That means, make a normal directory, like all the other directories out there. And when someone wants to submit a link to the categories you have sites too, make the script request a link to the banned domain, instead of back to the directory. That extra step will increase the “conversions” you will have.

Now go and create chaos.

Popularity: 18% [?]

written by admin

Ever had a domain banned by the engines?

If not, then you are either new to this business, or too naive

Banned domains are usually useless. The sole exception is if they have other sources of traffic, newsletters, rss feeds etc.

Even then, its best to move the whole site to a new domain, and put up a javascript link redirecting the visitors to the new site (so as to not let engines pass through). It’s not worth it losing organic traffic.

What you can do, is to use a banned domain as a weapon against your competition.

You need to find a way to make your competitors link to the banned domain. Depending on the situation, that can be achieved by various means. The obvious ones are:

• Enter their forum, and link back to the domain.
• Trackback their blog
• Comment on their blog
• Buy an ad on their site (sneaky, yes, expensive so use it as a last resort)
• Targeted linkbait. Create something at the banned domain that the competitor will simply want to link to (*cough* site review that shows their site as being the-best-shit-on-line *cough*)
• Xss exploitation (advanced)
• PDF trojan horse. Make a pdf that they will want to upload on their site, and inside put up links to the banned domain.

These are simply guidelines. Noone can tell you what will work for your mark. You need to be creative in this.

Popularity: 14% [?]

written by admin

Check your top 20 competitors. (you have an eye on your competition, right?)

Mark those who are foolish enough to run adsense (never, I repeat never, use adsense on your main site)

Target the campaign only for that site. Make your ad, show on your top competitor’s site only.

Bid 20-25 $ on it. Don’t worry, the clicks will not be that many.

If you want to take it a step further, create 2 or 3 adwords accounts, and flood his adspace. Make your ad say, “this site sucks, but here you can find a much better one”. Or, if you want to be less aggressive, “insert-site-name a scam? Get informed before you buy. Find out more here” and link to a fake review on your site.

Popularity: 12% [?]

written by admin