LFM BFD tank no dru, healer, dpser � Glowleaf

Nov 02

LFM BFD tank no dru, healer, dpser

Doodling, Internet Marketing, Mind over Pixels, WebWriMo challenge Add comments

If the above do not make sense to you, then you are lucky to have escaped the World of Warcraft virus. The online video games niche is one of the hottest and most competitive online.

A trend that has been going on for the last 4 years, is buying and selling World of Warcraft accounts.

Before you start laughing (Huh huh, he is playing with video games! Stupid kiddo.) check out these wow bargain accounts and these wow elite accounts.

Not laughing now, eh?

In my mind, a product/service priced at 700$+ is considered high ticket. Be it shiny jewels or online incorporeal mmorpg characters, money is money, demand is demand, and sales are sales.

Here we have an example of an online retailer, struggling in a competitive market, with tried and tested tricks to make that sale. Go to buymmoaccounts.com and check out the homepage.

The whole frontpage is a well constructed landing page. At the very top, you see the Seals, 3 well known brands. Those little graphics are more than enough to make silly customers feel comfortable about spending 500$ on your site.

Next we have the prominent:

Security Guarantee on ALL Accounts!

Which people again fall for, and the cherry on top the WOW logo on the left. The site has everything well placed, click to buy banners on the top left, reassuring the customer every 5 secs that he is safe on the site.

A very important feature is the phone number, standing out at the very middle with bolded letters. The company informs the customer that they are the only ones with phone customer support, and in shady niches like these, that is a major factor in conversions.

The list of characters available are neatly categorized by class and faction. Bargain characters and high end chars are singled out, and all of them are shown cleanly, price, description, with full character data pulled from the armory.

All in all, the site is a lesson in itself. The domain is not that brandable, but in competitive niches keyword rich is sometimes the best path to take. The site reassures the buyer every step of the way, with McAfee seals, reviews from 3rd parties, showcasing their acceptance standards for bought accounts.

All of this on a site that is clean, easy to navigate and professional despite not being slick like web 2.0 sites. Trust me, this site converts.