review plugin for wordpress
Nov 01

How to create your first online asset

Blogs, Doodling, Heavy construction, Mind over Pixels, Moniez, Noobs, WebWriMo challenge 7 Comments »

To continue the businessman way of thinking posts, and to give some actual advice rather than fuzzy “way of thinking guidelines”, here is the way to make your first online asset.

What is an asset? It is something that gives you money. That means, that we need to create something that gives us money.

The easiest “something” to create is a blog. What is a blog? A site about a certain topic, with chronological based hierarchy. Or its a web journal, whatever definition you prefer best.

What can we blog about? The answer is, what can you not blog about? You can blog about blogging, you can blog about shitting, you can blog about working, about sleeping, about fucking, anything.

Pick a subject that interests you, something that fascinates you personally. Screw the guides that tell you to do keyword research etc. Keyword research is for optimization, what you need is a kick in the ass to get started!

And no blogspot or wordpress free blog. Pick a cheap hosting plan, I suggest this one. Grab a brandable domain, one that is easy to remember, and work on setting up your blog. Even if the idea alone frightens you, you will learn a lot from working on your own site. Many online moguls started with no computer skills and a crappy website.

And no, I will not write down a step by step guide on everything, there are thousands of guides out there, and the first skill you need to develop is called “Just fucking Google it“.

Install a wordpress blog, set it up right, and pick a theme. And simply start writing. Set up a Google alert on your topic, 4-5 keywords. Check your gmail every day, and write about the current things in the niche. Also, find the other blogs in your niche, read them, and subscribe to their RSS feeds.

Around 10 Google alerts in your gmail every day, and a subscription to 30 blogs are more than enough to keep you filled up with topics. Also join the niche’s largest forum, and put your link in your signature.

Don’t worry about how the site looks, how your writing is, all that will develop over time. Practice makes perfect. You will change your site’s look a dozen times anyway…

Anyway, your goal is to get up at least 30 pages of unique content, ideally 100 of them. As you write the content, whenever you post a page, submit it to social bookmarking sites. Go for Digg, reddit, stumble, delicious, mixx. Create accounts in all of the above, and put the buttons on your browser for easy submission.

Social bookmarking coupled with the Pingcrawl plugin can get you around 20 deeplinks on every post. Those are more links than you really need. And yes, forget the directory submissions. Also, link to other blogs everytime you can, and remember to link to a post, not the homepage, to utilize the trackback.

So, the min 30 pages will get you easily a 500 yahoo linkdomain count from the start. Of course, it will take time for the links to pop up, but they will. Forget about them for now.

Install the NextGen gallery plugin, and start downloading and gathering pictures related to your niche. Upload them to the blog, make a new page, add the tag gallery=1 in ][ and you have a gallery of pics. These will get indexed in Google images, and hopefully bring in some more visitors. Stumble the image page, this is a must.

Then go to youtube, and pick videos related to your niche. Gather up 20+, embed them in a post, with or without your comments, your choice. Social bookmark those two.

This will take a variable amount of time, depending on your web design skills, your writing skills, any set-backs etc. Lets assume that it takes 2 weeks (I have done it in a day. Yup… Nuts, I know)

Now you basically need to forget about your blog, posting occasionaly, every 2-5 days. You are waiting for the next PageRank update basically. As soon as your blog gets PR, you are on for the next phase.

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written by Glowleaf \\ tags: , , , ,

Nov 01

ROI for dummies

Doodling, Mind over Pixels, Moniez, Noobs, WebWriMo challenge No Comments »

ROI is another simple concept, and one very important as well. In order to calculate the cashflow in your investments, you need to understand ROI perfectly as well.

So, how do we calculate ROI? Lets give an example. ROI means Return On Investment, and means how much of our initial money that we invested does the asset give back, every year. Yes, the default timeframe for ROI is a year, so we have to separate “monthly ROI” from “yearly ROI”.

Investments in general have a small ROI, something like 10-20%. They also have a big capital investment.

For example, you need to pay 400.000$ for a house, and you rent it out for 1000$ a month. 12 x 1000 = 12.000

12.000 / 400.000 = 0.03 or 3%

ROI = 3%, which means that every year, we get back 3% of our initial capital that we invested. Yes, it sucks.

Thankfully, the internet gives us opportunities for mind boggling ROI figures. Those doing PPC for example are hitting 200-400% daily ROI. Domainers sometimes get even 1000% ROI. Of course, the cash invested are much less than real estate, but if you can scale it, you can make it a business.

On the Cashflow post, I wrote as an example buying a website for 500$ that makes you 80$ per month. That is 16% monthly ROI, and it means that in 7 months, you will have earned your initial capital back, and the rest is pure profit from that point on.

Calculating the monthly ROI of your small investments, will allow you to write down a timeline of when they pay off themselves completely. When an investment pays itself off, then it is time to buy a new asset. Try to limit the number of unpaid off investments to 2 or 3 maximum, simply because, shit happens. Don’t be afraid to “float” though, its part of taking the risk. And business means risk.

Another rule of thumb is to focus on investments in a niche, so you can leverage one over the other, and also work with the same marketplaces. Also, people will start to know you, and if you are a good trader, you will make your life easier by enjoying smooth transactions and referrals. In addition, becoming an expert in a niche makes your mind recognize the pitfalls and opportunities instantly. The biggest advantage in any conflict is fighting on familiar territory…

Domains can also give juicy ROI. A 30-50% monthly ROI is quite possible for an undervalued domain sale, if you look hard enough. Having an eye on the marketplace for opportunities is essential, especially at your asset building phase.

If you train yourself to calculate everything according to ROI, you will be able to whip up numbers and opportunities instantly. You can separate your finances, reduce the liabilities, turn them into assets or if that is impossible, simply cut the slack.

ROI can also be negative as well. Try to figure out your car’s ROI, do that now.

Yes, it is a big negative number. Exactly. Of course, no one said to sell your car, or that it is not essential, but at least you understand that it is a liability, and not an asset, like many stupid sheep believe. Recognizing it as a liability, allows you to find assets to pay off the monthly cost of you car. 

And that is the big deal actually. If you can build an asset, to pay off each and every one of your liabilities, you are rich. Think about it.

Of course it is not that easy. But its a start. Have that as your goal, and if you get even to 50%, you are making half your paycheck through your assets.

Stay tuned, next post is on investing online.

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written by Glowleaf \\ tags: , , , ,